Beyonce And Her Commitment To The Three-Image Grid On Instagram, Even After The Hype For It Was Long Over.
Beyoncé Giselle Knowles-Carter is truly a legendary icon, not only in the music industry but in the entire world of entertainment. To this day, the ever-so-gorgeous singer-songwriter remains extremely influential. With that being said, it is important for the 39-year-old to keep her social media presence loud if she wants to keep up with the ever-changing technology used to help aid the ever-growing entertainment industry. It is with absolute certainty that Beyoncé, who has a jaw-dropping net worth of $500 million, does not just have a financial advisor, she must have a social media manager, too, whom she oversees.
Instagram is one of her favorite social media applications. She has gained over 170 million followers on the platform. However, she never follows on it — clearly, Queen B does not keep up with her family and friends on Instagram. Its main purpose is to help her brand and keep her in control of her aesthetic, giving credit to her ratified status on social media platforms. It is basically for her fans. Her former handle on Instagram was “baddiebey”, which was just adorable, but it was formally changed to “Beyonce”.
This stunning superstar enjoys engaging with her fans using image-based platforms. She prefers releasing news and promotions on Instagram. Beyoncé even uses the platform to share snippets of her personal life, like when she announced her pregnancy with the twins. The internet exploded with nothing but good comments and praise for the superstar. Her announcement was paired with a stunning photo that will just take your breath away, and it became the most-liked Instagram photo of all time. Giving birth to her little bundles of joy, Rumi and Sir Carter, her aesthetic on Instagram changed and it grew even more edited. After all, motherhood can have a degree of impact on her successful career. When Queen B posted a photo of her in a Salt-N-Pera costume for a 2016 Halloween party, it was a huge hit. It is interesting how Beyoncé’s presence on social media makes her a cool mom, and her fans are beginning to notice. In 2016, for quite some time, she even incorporated the collage aesthetic. She even posted a slideshow video crafted the day after her birthday celebration.
Beyoncé is fond of Tumblr, too — this is the only social media platform she prefers. Her Tumblr handle is now registered as helloblueivycarter.tumblr.com, and this happened right after her baby, Blue Ivy, was born. Her official website is even powered by Tumblr. iam.beyonce.com. is one slick web address. Apart from intricately managing her website, she also does careful financial planning to continuously keep her social media presence active. Eventually using the platform for her promotions, such as for her 2013 documentary, Life Is But A Dream, where she gave credit to HBO because she partnered with them for the project. In addition to that, there was footage of her debating herself about how much she should be sharing about her own life to the world, as she casually sits on the couch with her Macbook.
Going back to Instagram and her prominence on the platform, Beyoncé is still using the three-image grid as a part of her aesthetic. This trend might have come and gone but this amazing songstress is yet to give up. In fact, she has remained committed to it despite the changes in the apps’ algorithm since it was bought by Facebook. Beyoncé is fully confident that her fame and fortune are enough to keep her verified account visible, and her popularity gives her insurance. Beyoncé is not like the rest of us, she is truly one of a kind. She is one of Hollywood’s biggest assets.
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